Journal

Journal

How to use tokens in design systems

Design systems are the backbone of consistent, scalable user interfaces. But what powers a design system under the hood? Enter design tokens—the unsung heroes that make systems flexible, maintainable, and cross-platform ready.

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How to use tokens in design systems

Design systems are the backbone of consistent, scalable user interfaces. But what powers a design system under the hood? Enter design tokens—the unsung heroes that make systems flexible, maintainable, and cross-platform ready.

Read More

How to use tokens in design systems

Design systems are the backbone of consistent, scalable user interfaces. But what powers a design system under the hood? Enter design tokens—the unsung heroes that make systems flexible, maintainable, and cross-platform ready.

Read More

Interaction is the new brand

In today's digital landscape, the distinction between brands and digital products has become increasingly blurred, leading to a fundamental shift in how brands manifest online. No longer confined to static logos and color schemes, brands are now defined by the interactive experiences they offer.

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Interaction is the new brand

In today's digital landscape, the distinction between brands and digital products has become increasingly blurred, leading to a fundamental shift in how brands manifest online. No longer confined to static logos and color schemes, brands are now defined by the interactive experiences they offer.

Read More

Interaction is the new brand

In today's digital landscape, the distinction between brands and digital products has become increasingly blurred, leading to a fundamental shift in how brands manifest online. No longer confined to static logos and color schemes, brands are now defined by the interactive experiences they offer.

Read More

Smarter design with AI

In the fast-evolving landscape of design, visual product designers are finding a powerful new collaborator—artificial intelligence. No longer just a buzzword, AI is becoming a practical, creative tool that can enhance, accelerate, and even inspire the design process.

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Smarter design with AI

In the fast-evolving landscape of design, visual product designers are finding a powerful new collaborator—artificial intelligence. No longer just a buzzword, AI is becoming a practical, creative tool that can enhance, accelerate, and even inspire the design process.

Read More

Smarter design with AI

In the fast-evolving landscape of design, visual product designers are finding a powerful new collaborator—artificial intelligence. No longer just a buzzword, AI is becoming a practical, creative tool that can enhance, accelerate, and even inspire the design process.

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Portfolio is Live!

After months of refining, curating, and a few too many coffee-fueled late nights, I’m excited to finally share my new design portfolio with you!

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Portfolio is Live!

After months of refining, curating, and a few too many coffee-fueled late nights, I’m excited to finally share my new design portfolio with you!

Read More

Portfolio is Live!

After months of refining, curating, and a few too many coffee-fueled late nights, I’m excited to finally share my new design portfolio with you!

Read More

What makes a brand memorable in the digital age

In a world flooded with beautifully designed products, it’s not enough for a brand to “look good.” A memorable brand connects—visually, emotionally, and experientially.

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What makes a brand memorable in the digital age

In a world flooded with beautifully designed products, it’s not enough for a brand to “look good.” A memorable brand connects—visually, emotionally, and experientially.

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What makes a brand memorable in the digital age

In a world flooded with beautifully designed products, it’s not enough for a brand to “look good.” A memorable brand connects—visually, emotionally, and experientially.

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Where product meets brand

Product design and brand design are often treated as separate disciplines—but when they work together, the result is magic.

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Where product meets brand

Product design and brand design are often treated as separate disciplines—but when they work together, the result is magic.

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Where product meets brand

Product design and brand design are often treated as separate disciplines—but when they work together, the result is magic.

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Design systems that actually work

Design systems are often talked about as silver bullets—promising speed, consistency, and harmony across teams. But as any designer who's implemented one knows: it’s not just about building a beautiful component library—it’s about creating a system people actually want to use.

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Design systems that actually work

Design systems are often talked about as silver bullets—promising speed, consistency, and harmony across teams. But as any designer who's implemented one knows: it’s not just about building a beautiful component library—it’s about creating a system people actually want to use.

Read More

Design systems that actually work

Design systems are often talked about as silver bullets—promising speed, consistency, and harmony across teams. But as any designer who's implemented one knows: it’s not just about building a beautiful component library—it’s about creating a system people actually want to use.

Read More

Why good design starts with listening

Before the wireframes, moodboards, or style guides—there’s a much more underrated design tool: listening. Whether I'm working on a brand refresh or a new product feature, the most valuable insights come not from design trends or inspiration decks, but from conversations. Listening to users. Stakeholders. Developers. Even non-designers who just get the business.

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Why good design starts with listening

Before the wireframes, moodboards, or style guides—there’s a much more underrated design tool: listening. Whether I'm working on a brand refresh or a new product feature, the most valuable insights come not from design trends or inspiration decks, but from conversations. Listening to users. Stakeholders. Developers. Even non-designers who just get the business.

Read More

Why good design starts with listening

Before the wireframes, moodboards, or style guides—there’s a much more underrated design tool: listening. Whether I'm working on a brand refresh or a new product feature, the most valuable insights come not from design trends or inspiration decks, but from conversations. Listening to users. Stakeholders. Developers. Even non-designers who just get the business.

Read More

Clients come in all sizes

One of the things I love most about being a designer is how different every project—and every client—can be

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Clients come in all sizes

One of the things I love most about being a designer is how different every project—and every client—can be

Read More

Clients come in all sizes

One of the things I love most about being a designer is how different every project—and every client—can be

Read More